How Woba helped Guldborgsund Forsyning achieve a proactive wellbeing strategy

The Challenge: Fragmented Processes and Delayed Insights

What problems did the customer face before using Woba?

• Used two different external consultant systems for APV and satisfaction surveys.
• Reports took 2–3 months to arrive, resulting in outdated snapshots.
• Employees couldn’t access surveys easily from their devices.
• Historical data wasn’t benchmarkable across time.
• Reports were static and manually processed.
• High cost per report (~50,000 DKK).

The Solution: Real-Time Data and Full Ownership

How did Woba address these challenges?

• Instant access to reports in real-time, the moment surveys close.
• Full self-service: ability to create, edit, and manage surveys independently.
• Integrated APV, MUS, onboarding and offboarding in one platform.
• Increased ownership among leaders and AMR representatives who can now follow up directly in the platform.
• Customizable question formats and strategic narrative alignment.
• Enabled action planning and follow-up directly in Woba’s interface.

The Results: Empowered Leaders and Proactive Culture
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What measurable results were achieved?

• Key Metrics:
  
  • Marked improvement in employee feedback regarding the relationship with immediate leaders.
  • Higher engagement and perceived quality in MUS conversations.
  • Better coordination and alignment across leadership and work environment groups.
  • Large cost reduction by eliminating reliance on external consultants.

"With Woba, we’ve gone from static, delayed reporting to real-time insights that actually drive change. Our leaders feel more empowered, our employees are more engaged, and our conversations are finally based on what really matters."  – Berit Nissen, Teamleder Koncernservice, Guldborgsund Forsyning

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Customer Journey

Describe the steps taken from initial contact to implementation and beyond.

1. Initial Contact: Guldborgsund Forsyning explored Woba as a unified alternative to their fragmented survey approach.
2. Onboarding: Migrated all surveys and action plans into Woba, guided by Woba’s onboarding team.
3. Implementation: Leaders and AMR gained access and began using Woba actively in strategic HR and MUS workflows.
4. Post-Implementation: Used Woba’s data to adjust behavior, structure MUS conversations, improve follow-ups and reduce reactive culture.

Testimonial

“Woba is a tool we use actively and strategically in our daily work. It supports a more proactive approach to employee wellbeing. Woba has created stronger ownership among leaders and health and safety representatives, and much higher quality in development conversations with employees.” – Berit Nissen, Teamleder Koncernservice, Guldborgsund Forsyning 

Key Takeaways

• Transition from reactive consultancy-based surveys to proactive, integrated people analytics.
• Higher quality in leadership and MUS processes.
• Real-time access and follow-up capabilities have improved dialogue and accountability.

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